Goodland Wealth Inc.
Goodland Wealth executive team

Our Team

Leadership Built on Experience

Our leadership team brings together decades of strategic vision, development expertise, and investor-focused service delivery across real estate, capital markets, and private equity.

Joshua Hoo, Founder & CEO of Goodland Wealth
Founder & CEO

Joshua Hoo

Strategic Vision Meets Operational Mastery

Joshua Hoo is a seasoned professional with over 25 years of distinguished experience in real estate development and private equity. As General Manager and Executive Director, he has led some of the most complex and high-value real estate projects in the industry, overseeing the successful development and execution of over 70 projects. His career is marked by a deep understanding of market dynamics, strategic planning, and the ability to deliver exceptional results for investors and stakeholders alike.

Under his leadership, Joshua has managed investments for over 1,000 investor households, building lasting relationships based on trust, transparency, and consistent performance. His hands-on approach to both the strategic and operational aspects of real estate development ensures that every project under his stewardship maximizes value while maintaining the highest standards of excellence and compliance.

70+

Projects

1,000+

Investors

25+

Years Experience

Director of Corporate and Investor Services

Sharon Cheung

Client-Centric Excellence in Investor Services

Sharon Cheung brings over 20 years of expertise in corporate services and investor relations to Goodland Wealth. Her deep understanding of operational workflows, compliance requirements, and client communication has been instrumental in building a seamless experience for investors at every stage of their journey.

With a keen eye for detail and a commitment to excellence, Sharon oversees the end-to-end investor services pipeline, from onboarding and documentation to ongoing reporting and relationship management. Her leadership ensures that every investor interaction reflects the professionalism and care that defines Goodland Wealth.

Sharon's ability to bridge the gap between strategic objectives and day-to-day execution makes her an invaluable member of the leadership team. She is passionate about creating systems and processes that not only meet regulatory standards but exceed investor expectations.

Sharon Cheung, Director of Corporate and Investor Services
Andy Li, Marketing Director
Marketing Director

Andy Li

Strategic Marketing Vision Meets Creative Excellence

Andy Li brings over 15 years of marketing and creative leadership experience to Goodland Wealth. As the founder of DAY OF DESIGN, a full-service creative agency, Andy has developed a unique perspective on how strategic branding and visual storytelling can drive business growth and investor engagement.

His expertise spans brand strategy, digital marketing, content creation, and campaign management. Andy has worked with a diverse portfolio of clients across real estate, finance, and technology, consistently delivering marketing solutions that elevate brand positioning and generate measurable results.

At Goodland Wealth, Andy leads the development and execution of all marketing initiatives, ensuring that the firm's brand identity, investor communications, and digital presence reflect the quality and sophistication that define the organization. His creative vision combined with data-driven strategy makes him a key contributor to Goodland's growth.

Capital Markets Leadership

Our Capital Markets team combines deep financial expertise with a client-first philosophy. Every recommendation is grounded in rigorous analysis and aligned with our investors' long-term objectives.

Client-Centric Approach

Every interaction is designed around the investor's needs, goals, and risk profile. We take time to understand what matters most and tailor our recommendations accordingly.

Proven Track Record

Years of consistent performance across market cycles, delivering value to investors through disciplined analysis and strategic allocation across private market opportunities.

Strategic Expertise

Deep knowledge of capital markets, alternative investments, and regulatory frameworks enables our team to identify and structure opportunities that align with investor objectives.

Managing Director, Capital Market Group

Vincent Li

Leading Capital Markets with Client-First Philosophy

Vincent Li brings over 10 years of experience in finance, investment advisory, and client relationship management to his role as Managing Director of the Capital Market Group. His career is defined by a commitment to understanding each investor's unique goals and delivering tailored solutions that create lasting value.

With a strong foundation in financial analysis and portfolio management, Vincent has built deep expertise in structuring private market investments and guiding clients through complex investment decisions. His client-first approach has earned him a reputation for trust, reliability, and consistent performance.

Vincent holds relevant industry certifications and is dedicated to ongoing professional development. He plays a central role in Goodland Wealth's capital markets strategy, leading initiatives that expand investor access to high-quality private market opportunities.

Vincent Li, Managing Director, Capital Market Group
Dianna Grigoras, Director, Capital Market Group
Director, Capital Market Group

Dianna Grigoras

Over 15 years of experience in private equity, real estate, and tax advisory. Started her career in tax policy with the OECD and IBFD before transitioning to consulting, where she advises family offices and privately-owned groups on complex tax matters. Holds an LL.M in International Tax Law from Université de Lausanne.

Careers

Become a Dealing Representative

Join Goodland Wealth as a full-time or part-time Dealing Representative. We provide licensing support, training, and access to a growing portfolio of private market offerings across one of Canada's fastest-growing financial sectors.

Why Join Goodland Wealth?

  • Full licensing and exam preparation support
  • Flexible full-time or part-time positions
  • Access to proprietary and third-party offerings
  • Competitive commission structure
  • Ongoing training and compliance support

Partner With Excellence

Our team is built on a foundation of trust, expertise, and a genuine commitment to investor success. Whether you are an experienced investor or exploring private markets for the first time, we are here to guide you.